AURAby Auralink Request a trial
  1. Auralink
  2. AURA
  3. How it works

How AURA works

From the guest's question to the closed request

AURA answers simple questions on its own. When a person is needed, the request reaches the staff and stays tracked until someone closes it. What AURA says is decided by the property.

The guest asks, by voice and in their own language

AURA is a small device on the bedside table, on day and night. Guests speak to it as they would to a person: no app to download, no code to scan, no sign-up. They can speak to it in the dark too, without looking for their phone or switching on the light.

AURA understands and answers in the language of whoever speaks to it. Guests can interrupt it while it speaks, and it stops to listen. How the experience differs from an app is explained on the page about the in-room voice concierge.

AURA answers simple questions on its own

AURA handles hours, directions and recommendations on its own, and answers immediately, with no waiting. It knows the property: the services, hours and information the property has given it. It also knows the area: restaurants, nearby events, transport, the city's shops and experiences.

  • Local recommendations are chosen by the property
  • Partner venues are always declared as such
  • Repeated questions no longer go through the reception desk

When a person is needed, it alerts the staff

If the request needs someone, whether an extra towel or a problem in the room, AURA passes it to the staff. Paid requests, such as room service, the spa or late check-out, reach the staff ready to be fulfilled.

With the Business plan, connected to the PMS, guests order the property's services by voice and the amount goes straight on the room bill. With the Business Plus plan every request goes to the department that has to handle it, each with its own queue and response times.

The request stays tracked until it is closed

A request passed to the staff is not lost at a shift change: it stays open and tracked until a member of staff closes it. It is the difference between a note left at the desk and a queue everyone can see.

The summary of requests

Everything that goes through AURA becomes a summary of guest requests: what they ask, when, which services interest them. With the Business plan the report also includes sales and is available whenever you want.

At the end of the trial month it is this very report that tells whether AURA works for the property: how the trial works.

The panel: the property decides what AURA says

AURA answers with the information the property gives it. In the management panel the staff write instructions and recommendations for guests, room by room too, and change them at any time: the update is immediate.

  • It needs no technician
  • Every member of staff has access, on every plan
  • If the restaurant hours change, the answer changes straight away too

The PMS connection

On the Business and Business Plus plans AURA connects to the property management system the property already uses. If it is not yet among those connected, we make the connection and follow it from start to finish; in that case it takes a few more weeks to implement. None of the systems in use has to change.

On the Base plan AURA works without a PMS too, with the information the property provides through the panel.

Guest privacy

AURA activates and listens only when the guest uses it. Conversations cannot be traced back to the person: the property receives only requests and general trends.

The property is the data controller and Auralink the data processor. If the guest asks, AURA provides the privacy notice.

Questions

What people ask us
about how AURA works?

  1. The property's staff, from the management panel. Changes take effect immediately, room by room too, and no technician is needed.

  2. AURA passes the request to the staff, where it stays tracked until someone closes it. Paid requests arrive ready to be fulfilled.

  3. No. On the Base plan AURA answers with the information entered in the panel. The PMS connection comes with the Business plan, to order services by voice and charge them to the room bill.

    The plans compared →
The first step

A month's trial
in every room

For thirty days AURA works with the functions of the chosen plan and there is no fee. At the end you receive the report and decide on your own numbers.